F
FeTNA 2026
Committee

PR-Marketing

PR-Marketing — 26 members. Chair: Sashi Kumar Jayaraman; Co-Chair: Kamalesh.

Committee
PR-Marketing
Members
26
Total team
Chair
Sashi Kumar Jayaraman
Co-Chair
Kamalesh
Priority
High
Key Dependencies
RegistrationSponsorshipProgramFlyersVisual MediaOutreach

Committee Overview

PR-Marketing manages public communications, social media, sponsor promotions, program promotions, press relations, and website content coordination.

Official Responsibility

Manage and execute advertisements, media, promotions, and related communication activities.

Scope of Work

  • Public announcements
  • Social media
  • Email/WhatsApp campaigns
  • Sponsor promotion
  • Program promotion
  • Media coordination
  • Press releases
  • Website content coordination

Key Workstreams

  • Communications calendar
  • Weekly promotion plan
  • Campaign content production
  • Press and media relations
  • Performance tracking

Focus Areas

Communications calendarSocial mediaPress relationsSponsor visibility

Onsite Execution Plan

  • Live social posts from each major program slot
  • Press liaison for media contacts onsite
  • Photo handoff with Visual Media every 2 hours
  • Pre-approved emergency messaging templates ready

Coordination Needed From Other Teams

  • Registration
    Reminder cadence
  • Flyers
    Creative assets
  • Sponsorship
    Sponsor visibility
  • Program
    Artist / program promotion
  • Technical
    Website publishing
  • Visual Media
    Photos / videos for posts
  • Tamil Sangam Outreach
    Sangam channel amplification

Committee Contacts

  • Sashi Kumar Jayaraman
    Chair
    +1 (805) 338-7556
  • Kamalesh
    Co-Chair
    +1 (201) 406-0802